About the role: A Senior Salesforce Marketing Cloud Consultant is able to work independently and both document and craft solutions with limited support from development team members. The Senior Consultant is a creative problem solver with a hunger for ever-deepening knowledge and expertise in their topical area. They are self-starters and self-educators recognizing any gaps in their skills and filling those.
Responsibilities:
Provide business analysis consulting services for enterprise Marketing Cloud projects spanning multiple phases and multiple platforms,
Work with development team members to craft innovative and potentially complex, cutting edge Marketing Cloud solutions to address functional gaps,
Design, build, and optimize customer journeys, automations, and email/SMS/push campaigns within Marketing Cloud,
Serve as a mentor and advisor to other consultant team members,
Provide insights and recommendations to company leadership,
Coordinate and communicate with external, client resources effectively and professionally,
Maintain project methodologies and procedures for projects, platforms, features, teams, divisions, and relevant company-wide processes,
Understand data requirements and coordinate with data analysts for Marketing Cloud data extensions, segmentation, and integration needs,
Work in tandem with project managers and development teams to ensure on-time, on-budget work products.
Required Qualifications:
At least 5+ years of business analysis experience with a consulting or professional services firm (or other large enterprises),
At least 3+ years of business analysis experience for technology or technology services implementation projects,
At least 2 years of independently leading business requirements gathering and analysis of implementation projects for related technologies,
Demonstrated successful solution crafting,
Salesforce implementation or administration experience,